David Hayward is a journalist, writer, media consultant and founder of Hayward Black Media Ltd. He works with international news organisations, governments, NGOs, charities and corporate clients, designing digital media strategies. David was a journalist at the BBC for 18 years. He worked across the organisation, as a reporter, producer and senior editor, in network radio, TV and for the BBC World Service Trust. His most recent role was head of the Journalism Programme at the BBC College of Journalism. He established and turned the programme into an internationally renowned series of conferences, masterclasses, debates, discussions and training courses, designed to keep the BBC at the forefront of the digital news revolution. He has a strong track record of leading teams at the forefront of the BBC’s move into multi-skilled, multi-media working. He ran the BBC’s local TV pilot and was TV Editor at first BBC newsroom to be staffed by video-journalists. He lectures and writes about ethics and the changing nature of journalism. He is regularly invited to speak at conferences in the UK and internationally.